Privacy Policy

Last updated: June 9, 2026

This Privacy Policy explains how Truly Body (“we,” “us”) collects, uses, and protects your information when you visit our website and join our launch waitlist. Truly Body is operated by [your legal entity], [business address]. By using our site or submitting your details, you agree to this policy.

1. Information we collect

  • Information you give us: when you join the waitlist, we collect your first name and email address.
  • Information collected automatically: basic usage data (pages viewed, device/browser type, approximate location from your IP) and — only with your consent — advertising and analytics identifiers via cookies and similar technologies.

2. How we use your information

  • To add you to our waitlist and notify you when we launch.
  • To send your founding-member discount and occasional product updates — you can unsubscribe at any time.
  • To measure interest, understand traffic, and improve the site.
  • With your consent, to measure and target advertising (e.g., via the Meta Pixel).
  • To comply with our legal obligations.

3. Cookies & tracking technologies

  • Essential / functional storage: we use small amounts of local storage to remember your preferences (e.g., that you dismissed the launch banner, or your cookie choice). These are necessary for the site to work and don’t track you across other sites.
  • Analytics & advertising (consent-based): if you accept cookies, we load the Meta (Facebook) Pixel, which sets cookies and helps us measure page views and waitlist sign-ups and reach similar audiences with ads. This data is shared with Meta. The pixel does not load unless you accept.
  • Your choice: use the cookie banner to accept or decline, or “Cookie settings” in the footer to change it. You can also manage cookies in your browser and your ad preferences at facebook.com/ads/preferences.

4. How we share your information

We do not sell your personal information. We share it only with service providers who help us operate, under appropriate safeguards:

  • Supabase — secure database hosting for waitlist sign-ups.
  • Meta Platforms — advertising and measurement (only if you consent to cookies).
  • Vercel — website hosting.
  • Our email provider, to send launch and marketing emails (when configured).
  • Authorities or others where required by law.

5. Data retention

We keep your waitlist information until our launch and for a reasonable period afterward to send your discount and updates, unless you ask us to delete it sooner.

6. Your rights

Depending on where you live (e.g., the EEA/UK under GDPR, or California under the CCPA/CPRA), you may have the right to:

  • Access, correct, or delete your personal information.
  • Withdraw consent or opt out of marketing — every email has an unsubscribe link.
  • Opt out of advertising cookies by declining the banner.
  • Lodge a complaint with your local data protection authority.

We do not sell personal information. To exercise any right, email hello@trulybody.com.

7. International users

We are based in [country] and process data on servers that may be located in the United States and elsewhere. By using the site, you understand your information may be transferred internationally with appropriate safeguards.

8. Children's privacy

Our site and products are intended for adults (18+) and are not directed to children. We do not knowingly collect data from anyone under 18.

9. Changes to this policy

We may update this policy from time to time. We’ll revise the “Last updated” date above and, for material changes, take reasonable steps to notify you.

10. Contact

Questions or requests? Email hello@trulybody.com.